
Managing a Construction Equipment Dealership Is Complex
Construction equipment dealerships manage multiple operations under one roof: heavy equipment sales, complex service bays, parts inventory, and short-term rentals.
Using disconnected systems or generic accounting software leads to lost revenue, inefficient technicians, and frustrated customers. You need a system built specifically for the demands of heavy equipment.
Why Dealers Choose ASPEN
A unified platform designed to streamline every department of your dealership.
Unified Operations
Connect sales, service, parts, and rentals in one single database. No more double data entry.
Service Profitability
Track technician time, manage work orders, & increase your service department's absorption.
Real-Time Analytics
Make informed decisions with customizable dashboards and industryspecific reporting tools.
Key Features
Equipment Sales & Inventory
Track whole goods from order to invoice. Manage floorplan financing, track depreciation, and handle complex trade-ins with ease.
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Floorplan tracking
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Trade-in management
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Margin analysis


Service & Parts Management
Maximize technician efficiency with mobile time clocking. Automate parts reordering and manage complex warranty claims directly with OEMS.
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Mobile technician portal
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Automated parts ordering
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OEM warranty integration
Rental Fleet Management
Turn your inventory into a profit center. Manage rental contracts, track utilization rates, and handle maintenance schedules seamlessly.
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Utilization tracking
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Maintenance scheduling
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Flexible billing cycles

Complete Visibility
ASPEN gives construction equipment dealers real-time insights through powerful, customizable dashboards.

Common Questions
Everything you need to know about ASPEN.
Ready to See ASPEN in Action?
We'd love to show you all the ways our heavy equipment dealer management system can make managing your dealership easier
303-932-6875

